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We are the Holland Flower Alliance

An enterprising group of floricultural industry professionals dedicated to logistics innovation and sustainability.

Founded in 2016 by Royal FloraHolland, Amsterdam Airport Schiphol and KLM Cargo, the alliance activates an extensive network that connects hundreds of flower logistics operatives across the globe. Our aim is to create a seamless global floral chain for growers, transporters and flower professionals all over the world. And we will do it by uniting them with our vision to prolong the eternal beauty of flowers.

Read more about what we do